Creating a startup at a University by using Shane’s theory and the entrepreneural learning model: a narrative method

Santoso R.T.P.B., Junaedi I.W.R., Priyanto S.H., Santoso D.S.S.

Universitas Dhyana Pura, Jalan Raya Padang Luwih Tegaljaya Dalung Kuta Utara, Bali, 80361, Indonesia; Universitas Podomoro, Central Park Mall Lt 3 – Unit 112, Podomoro City, Jl. Let Jend S. Parman Kav 28, Jakarta, Barat 11470, Indonesia; President University, Jl. Ki Hajar Dewantara, Kota Jababeka, Cikarang Baru, Bekasi, 17550, Indonesia


The novelty of this research is in applying the construction of the Shane Theory and Entrepeneurial Learning Model in applying Entrepreneurship Education at a higher education institution. This study used action research by utilizing a narrative method. The business field which matched with the academic discipline as well as business interest and hobby was more successful than that which had a different prospect as a startup. Leadership, entrepreneurship, and managerial ability are the determining factors in the success of a startup company. It can delve more into the entrepreneurship process of startups to recognize opportunities to create ideas, start businesses, and develop businesses. © 2021, The Author(s).

Entrepreneurial learning model; Narrative method; Shane theory; Startup


Journal of Innovation and Entrepreneurship

Publisher: Springer Science and Business Media Deutschland GmbH

Volume 10, Issue 1, Art No 21, Page – , Page Count

Journal Link:

doi: 10.1186/s13731-021-00162-8

Issn: 21925372

Type: All Open Access, Gold


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